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elevate your healthcare digital marketing with our insights, tips, and trends
the resources you need to drive unparalleled patient growth, loyalty, and engagement
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guide
your guide to the healthcare marketing year
set your patient experience apart using key healthcare dates and themes to drive digital marketing throughout the year
guide
mastering healthcare digital marketing in 2023
this guide outlines how to confidently own your organization's growth and retention strategies to create quality patient engagement
learn together
the 4 steps to elevate marketing in the eyes of your oganization
digital marketing puts you in the driver’s seat to execute more effective campaigns, understand performance, and attribute ROI to your efforts
best practices
guide to hipaa-compliant digital marketing
compliantly own your organization's digital marketing strategies to create quality patient engagement that proves ROI
built for healthcare, backed by digital marketing experts
request a personalized demo
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built for healthcare, backed by digital marketing experts
request a personalized demo
blog
women's wellness campaigns for october
enter fall equipped with campaign ideas for breast cancer awareness, women's health, and the beginning of flu season
engagement
marketing strategy
retention
blog
5 ways to launch member activation
activation marketing tips to help you scale and retain your members
growth
loyalty
marketing strategy
retention
blog
eliminate guesswork with send time recommendations
target patients at the right time with our send time recommendations and see engagement soar
engagement
marketing strategy
product
blog
health awareness campaigns for september
encourage patients to take an active role in their health this september with our campaign ideas
best practices
engagement
loyalty
blog
optimizing digital communications for today’s patients
keep attention spans and drive engagement with best practices for modern patients
best practices
engagement
marketing strategy
blog
drive patient engagement with AI-generated email subject lines
leverage AI to generate impactful subject lines that boost patient engagement
engagement
product
blog
From Click to Care: CTAs for Effective Healthcare Marketing
CTA writing best practices for improved patient engagement and conversion
best practices
engagement
blog
august campaigns for a healthy back-to-school season
empower patients to have a healthy August with these digital marketing campaign ideas
engagement
loyalty
marketing strategy
guide
the inbound lead generation guide for healthcare marketers
Your guide to inbound lead generation to better discover, convert, nurture and retain your patient population
best practices
growth
loyalty
marketing strategy
thought leadership
blog
subject line tips & tricks
Writing subject lines that are personal, valuable, and interesting to your patient audience is vital to ensuring high open and conversion rates
best practices
marketing strategy
blog
July Healthcare Marketing Campaign Ideas
create lasting loyalty with these healthcare digital marketing campaign ideas
marketing strategy
thought leadership
guide
your guide to the healthcare marketing year
drive results with unforgettable digital marketing that aligns patient outreach to seasonal dates and themes
best practices
engagement
marketing strategy
blog
guide
mastering healthcare digital marketing
download our 2023 Guide to Mastering Digital Marketing to discover how to confidently own your organization's growth and retention strategies
best practices
engagement
growth
marketing strategy
blog
acquire more patients with inbound lead generation
proactively identify and engage with potential patients, turning them into lifelong customers
product
blog
June Healthcare Marketing Campaign Suggestions
healthcare marketing campaign ideas to fuel patient engagement
engagement
marketing strategy
thought leadership
video
Cured, the healthcare digital marketing solution for you
our wealth of healthcare knowledge allows us to tackle the biggest obstacles facing healthcare marketers
cured news
video
Closing the gaps in the patient journey
cured is on a mission to simplify the patient journey
cured news
blog
video
Strategically Use Marketing to Support HR Recruitment
unify your digital marketing and HR strategy to connect with and place potential candidates
marketing strategy
thought leadership
video
Enabling Customers to Achieve Their Goals
how we nurture successful and long-lasting partnerships with customers
cured news
blog
precisely target patients to boost engagement and outcomes
take the guesswork out of defining audiences by using machine learning to predict each contact’s propensity score
customer story
product
video
Driving a Culture of Innovation at Cured
we are always working to create a culture that fosters out-of-the-box thinking
cured news
blog
The 4 Steps to Elevate Marketing in the Eyes of Your Organization
digital marketing puts you in the driver’s seat to execute more effective campaigns, understand performance, and attribute ROI to your efforts
marketing strategy
thought leadership
video
cured is on a mission to bring care full circle
we love healthcare—plain and simple. learn about our story
cured news
blog
why personalized digital marketing wins
unlock unparalleled personalization to take your digital marketing to the next level
marketing strategy
thought leadership
blog
3 Key Themes from HMPS ‘23
Driving healthcare marketing forward with urgency, disruption, and relationships
best practices
blog
Generate More Revenue and Prove it with Predictive ROI Insights
elevate marketing in the eyes of your organization and prove marketing’s value with predictive roi
marketing strategy
product
blog
4 takeaways from ViVE ‘23
Driving healthcare progress with urgency, equity, innovation, and momentum
best practices
blog
Cured Announces Development of Value-Based Care Journeys
Cured is proud to announce advanced functionality to enhance customers’ value-based care performance.
marketing strategy
thought leadership
blog
healthcare’s year to go on offense
innovate and drive change to ensure patients have meaningful relationships
marketing strategy
thought leadership
guide
Guide to HIPAA-Compliant Digital Marketing
compliantly own your organization's digital marketing strategies to create quality patient engagement that proves ROI
best practices
marketing strategy
video
Why is healthcare digital marketing important?
we’re bringing care full circle to give patients better health outcomes
cured news
marketing strategy
blog
Launch 3x more campaigns with automated patient journeys
Set yourself and your healthcare organization up to succeed in 2023 with our powerful and automated email and SMS campaigns
growth
product
retention
blog
EMRs’ plans to deliver CRM is a resolution you shouldn’t bet on
how health systems should evaluate the CRM landscape to enable efficient and effective patient engagement
marketing strategy
thought leadership
blog
announcing cured’s HITRUST certification
Cured is HITRUST certified, we are committed to protecting sensitive data and patient information while adhering to compliance framework
cured news
product
blog
video
transform how you interact with healthcare consumers
see Cured in action to learn how you can create seamless healthcare marketing engagement for your patients
engagement
growth
loyalty
retention
blog
guide
2023 digital marketing predictions for healthcare
a breakdown of all the biggest complexities and challenges facing healthcare digital marketing teams in 2023
thought leadership
blog
healthcare tech expert Susan Lucas Collins joins Cured Board
Leadership strengthens as healthcare CRM and digital marketing opportunity accelerates
cured news
video
launch campaigns that generate revenue faster
Cured launches healthcare campaigns that generate revenue faster
growth
product
retention
blog
build consumer loyalty with patient retention Curations
curation highlight: build consumer loyalty with patient retention Curations
loyalty
product
blog
3 themes for healthcare marketers from SHSMD '22
set your healthcare organization apart with these three themes from SHSMD '22
best practices
blog
better together: Cured & Sandy Alexander
Enhance patient journeys by combining Cured’s digital marketing with Sandy Alexander’s direct mail
cured news
product
blog
acquire and convert new patients with service awareness curations
Create the experience your patients desire with our built-in library of 80+ healthcare-focused campaigns
engagement
product
blog
best practices to stay CAN-SPAM compliant
stay compliant by following CAN-SPAM email marketing regulations
best practices
blog
increase engagement with ‘from name’ best practices
Use the 'from name' to engage recipients and drive conversion for your healthcare organization.
best practices
engagement
blog
industry-leading propensity scoring to maximize patient growth
cured launches industry-leading propensity scoring to maximize patient growth
growth
product
blog
curation highlight: drive retention with your patients
Create the experience your patients desire with our built-in library of 80+ healthcare-focused campaigns
loyalty
product
retention
blog
introducing: multi-touch, automated patient journeys
cured launches multi-touch, automated patient journeys to drive engagement, build loyalty, and create revenue
growth
product
blog
Navigating the Gmail Promotions Tab
Cured’s tips to keep your emails landing in inboxes with improved email deliverability
best practices
case study
video
UCHealth drives retention and loyalty with lapsed care engagement
The UCHealth team launched digital marketing initiatives to reengage patients who had a lapse in care
customer story
engagement
retention
guide
The 4 Essentials for Healthcare Digital Marketing Tools
Patients expect personalized and engaging digital journeys with their providers, the time is now to start using the right digital marketing tool
marketing strategy
thought leadership
case study
how RootsMD leverages patient engagement to fuel loyalty
RootsMD is driving growth and retention with strategic digital marketing initiatives
customer story
engagement
growth
blog
Carolyn Williams named Top 25 woman leader in consumer healthtech
Carolyn Williams’ influential leadership and deep healthtech knowledge cement her spot as a top leader
cured news
blog
curation highlight: acquisition and conversion of new patients
Create the experience your patients desire with our built-in library of 80+ healthcare-focused campaigns
growth
product
blog
announcing cured’s SOC 2 type 2 certification
Cured is SOC 2 Type 2 Certified, affirming our commitment to the highest level of security and compliance
cured news
product
blog
why cured observes juneteenth
Learn how the Cured team honors Juneteenth by encouraging education and celebration of the historical day
cured news
blog
4 Themes for Healthcare Marketers from MASHSMD22
Drive your healthcare marketing success - listen, personalize, collaborate, and adapt
best practices
blog
measure healthcare marketing impact in 5 minutes or less
cured’s revenue calculator gives healthcare marketers a quick and easy way to demonstrate the impact of their digital campaigns
marketing strategy
video
cured celebrates earth day 2022
cured celebrates earth day by cleaning up parks across the US
cured news
blog
bringing consumer experience to the forefront of healthcare
the next evolution of cured is empowering healthcare organizations to build unparalleled relationships with new customers and existing patients
marketing strategy
product
blog
announcing cured’s soc 2 type 1 certification
Cured is SOC 2 Type 1 Certified, affirming our commitment to the highest level of security and compliance
cured news
product
blog
best practices for marketing data and opt-in strategy
cured’s marketing data and opt-in best practices ensure patients are informed and healthcare organizations are protected
best practices
blog
5 best practices for crafting the perfect subject line
cured’s subject line best practices drive better open rates and increase engagement with emails
best practices
blog
a healthcare marketers guide to email reporting metrics
Email reporting metrics allow healthcare marketers to measure email performance and drive better results
best practices
blog
cured winter break 2021
Cured's annual winter break allows our team to reflect, rest, and recharge as we head into 2022
cured news
blog
a healthcare marketers guide to email A/B testing
Email A/B testing enables digital marketers to drive the best results for email campaigns
best practices
blog
pre-send checklist: a guide to delivering quality emails
cured’s email pre-send checklist gives healthcare marketers the confidence to send impactful, compelling emails
best practices
blog
next generation digital marketing & crm platform
introducing new capabilities and features that empower healthcare organizations to bring care full circle
marketing stratgey
product
blog
cured raises $10m series a
Cured Raises $10M Series A; Launches Next Generation Healthcare Digital Marketing & CRM Solutions
cured news
blog
sneak peek: curations
80+ Pre-built Patient Journeys to Attract, Engage, and Retain Healthcare Consumers
best practices
product
blog
ethical data-driven marketing in healthcare
the adoption of data-driven marketing technology looms as an evergreen discussion topic
product
thought leadership
blog
returning to the office
This month Cured teams returned to our offices in Indianapolis and Boulder, with Chicago to re-open in August
cured news
blog
How Healthcare Should Think About Consumerism
Cured VP of Customer Delivery highlights the specific benefits of healthcare consumerism and the role health systems can play
marketing strategy
thought leadership
blog
the value of first-party data in communicating with patients
first-party data unlocks effective patient communication and influences consumer behavior to create better patient and health system outcomes
marketing strategy
product
blog
cured, 3 years in
On our third anniversary, cured founders take time for reflection and share their vision for what's next
cured news
blog
how healthcare providers should think about data
data enables healthcare organizations to meet consumers in the right place, at the right time, and in the right channels
best practices
marketing strategy
blog
meet the chief marketing officer’s best friend
Introducing the Chief Marketing Officer’s New Best Friend, The Chief Information Officer
marketing strategy
thought leadership
blog
Why Election Day is a Cured Company Holiday
we believe it's important to give employees the time to exercise their civic duty to vote
cured news
blog
digital marketing and communications guidelines for providers
check out these six recommendations for healthcare providers to effectively reach patients
best practices
marketing strategy
blog
Enabling Health Systems to Communicate Digitally During COVID-19
Cured is here to help health systems to communicate with their communities about managing the spread of the COVID-19 virus.
best practices
blog
Cured Raises $2.5M in Seed Funding
Cured's seed funding will help bring healthcare forward by better connecting individuals and their families to care
cured news
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